Industry-University Partnership offers new opportunities for universities by reconfiguring how education is funded, developed, marketed, distributed and supported (Educause, 2003).

With this approach, UniBa using partnerships with industries is aware of mutual benefit.
For UniBa, these partnerships provide financial support for educational, research and service missions; enrich the experience of students and faculty; identify important and interesting problems of daily business life; increase regional economic development and employment opportunities for students and the population.

On the other hand, the partnership with UniBa provides industries with access to the expertise they lack; assistance in the renewal and expansion of technologies; new approach for students as potential employees; wider access to research and fostering in-house research skills.

At UniBa, cooperation with private industries and enterprises operating in the public and private sector has always been a key factor in teaching practices but also curricular development according to the demands of the labor market.

In order to realize better the mission of being parallel with the latest developments, UniBa has set support structures that concretize the analysis of the market, its resources and demands, as well as its adaptation to the potentials and aspirations of UniBa.